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Saturday, October 10, 2026
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TikTok Offers The Community Power to Decrease AI-Generated Media in Their Feeds

Users will soon have a new feature that enables them to cut down on the volume of AI-created media appearing in their timelines. This move comes as the platform disclosed that it currently hosts in excess of 1 thousand million content made with AI.

Testing and Rollout

This change is being tested over the coming weeks before a global release. This development coincides with a increase in content created by AI, fueled by new content generation software.

AI Content on Other Platforms

It has been noted that nearly a tenth of the quickest rising video streams on a competing service primarily display AI-generated videos. A considerable share of this output is considered “AI slop”, a label for substandard, factory-style content that is often nonsensical or dreamlike.

“We know from our community that many people like content made with AI tools, including AI artwork to informative clips, and we want to give people the ability to see more or less of that, according to their own preferences,” stated a company executive.

AI on the Platform

TikTok shared that there are presently over a billion videos on its network identified as AI-generated. In total, more than 100 mn media items are uploaded to the service each day, making AI-generated material a minor part of its complete catalog.

Customizing Your Feed

Viewers will be in a position to decrease or raise the volume of artificial media they view by opening the “manage topic” setting in the platform and selecting “AI-generated content”. Further subjects that currently be modified under the tool include current affairs, clothing, aesthetics, and movement.

AI Disclosure Rules

Its rules mandate creators to identify “realistic” AI-generated content, and it bans malicious fake videos of celebrities or critical incidents. Any realistic AI video that is unmarked can be deleted under its terms of service.

In addition, the platform will from now on attach an artificially created watermark to content created with its proprietary AI systems, or identified by an collaborative effort for spotting artificial media. This action is aimed to stop users from trying to bypass the disclosure requirement.

Educational Initiatives

The platform is furthermore introducing a $2m AI literacy fund for professionals and institutions to create learning resources about using AI responsibly. This project will benefit non-profit groups specializing in teaching programming and robotics.

Moderation Strategy

The video-sharing app has justified its content review process, during controversy over proposals to cut jobs for hundreds of content moderators in the United Kingdom. The company is expected to eliminate a significant number of roles in its user protection division in its British office, with worker representatives and internet security professionals raising concerns that humans are being replaced by AI moderation.

A senior executive stated that human moderation would still have a role, but artificial intelligence can protect employees by filtering out the most graphic content prior to it is viewed by people. TikTok announced a significant reduction in explicit and harmful content seen by human moderators over the last 12 months due to reliance on its automated systems.

It is vital to balance people and machines to maintain a secure environment,” she said. “We’ll have people as involved in the system, but we additionally believe it’s extremely critical to minimize viewing of harmful content as quickly as possible, which is where a extensive automated help is really helping us operate efficiently.”
About the author

Kelly Cannon

A passionate mixed-media artist and educator with over a decade of experience in fostering creativity through accessible projects.

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